Mastering Your Email Marketing

Welcome to Email Marketing Mastery, an immersive course designed to teach you the art and science of email marketing. 

Calling all seasoned marketers, business owners, and aspiring digital strategists! You can use email to its full potential for communication and lead generation, starting now.

Just $74 Gets You: 

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1-hour video lesson

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Presentation slide deck

Certificate of Completion

Imagine it. Marketing emails that do the work for you.

You Might Be Thinking:

“No matter what we do, I can’t seem to grow our email list or keep people on it. I feel like I’ve tried everything.”

“I’ve got email marketing software, and I’ve got a list. Now what?”

“We have a small team. I’m not sure we have what it takes to run successful email campaigns.”

We’ve been there. We had to learn the ins and outs of email marketing quickly. Now we know what works, and how to implement it quickly. We’re eager to share those best practices with you.

What Will You Learn?

Mastering Your Email Marketing

The Fundamentals of Email Marketing

  • Learn what email marketing is and what you can do with it.
  • Get the facts on its impact as part of an effective digital marketing strategy.
  • See why email marketing is so cost-effective and time-efficient.

How to Identify Email Audiences

  • Make sure you’ve clearly and correctly defined your target audience.
  • Learn how to leverage email segmentation for stronger campaigns.
  • Find and understand data analytics on some of the leading email marketing platforms like MailChimp, Looker Studios, and more.

How to Build a Smarter Email List

  • See how opt-in forms and lead magnets bring email and content marketing together for greater impact. 
  • Use strategic information to create more targeted lists.
  • Understand and comply with laws such as GDPR and CAN-SPAM Act to protect subscribers’ privacy and maintain trust.

How to Write Marketing Emails

  • Create or refine an approved brand guide to reduce editing and rework time.
  • Crack the code on email subject lines.
  • Personalize your emails and make them more relevant to your audience. 
  • Create mobile-friendly emails with visual appeal.

Refine Email Marketing Strategies

  • Implement a mix of email campaigns to keep your audience informed and drive sales.
  • Send emails often enough to keep subscribers engaged without overwhelming them.
  • Regularly test different elements of your emails to continuously improve campaign performance.

Measure and Track Your Success

  • Identify critical Key Performance Indicators (KPIs) for email marketing campaigns. 
  • See how email marketing software and Google Analytics track performance and reveal subscriber behavior.
  • Act quickly on those metrics to improve results for future email campaigns.

By the end of this course, you’ll have what it takes.

Mastering Your Email Marketing equips you and your team with the tools and techniques you need to create campaigns that boost your impact and get better results.


Know the Basics

Understand email as an essential part of successful digital marketing.


Pinpoint Audiences

Create and segment email audiences who are eager to receive relevant updates.


Build Your Lists

Build reliable email lists and take actionable steps to grow them.


Write Better Emails

Write marketing emails that get more opens, more clicks, and more customers.


Integrate Your Strategies

Use your email marketing tools more effectively to drive campaign success.


Keep Moving Forward

Learn from your email marketing data and keep improving campaigns over time.

Thanks to smarter, more engaging campaigns, email is now an asset.

Our Try It, Test It, Apply It Guarantee

This course is backed by our 30-day “Try It, Test It, Apply It” money-back guarantee.

That means you get 30 days to put what you learn to work and experience firsthand the relief that better processes, automations, and systems can bring when properly implemented.

I’m so confident you’ll see results because our courses are built on principles, tools, and techniques I’ve used to grow my own business for 12 years and counting.

You have nothing to lose — only and results to gain. Ready to get started?

A Note from Anna-Vija

We all want a thriving, engaged email list who can’t wait to open our updates. But there’s a lot of noise in their inboxes: your brand has to stand out. 

My team created Mastering Your Email Marketing to demystify the process. You can understand email analytics, list building, and content best practices. You can implement our recommendations readily to start seeing results. And you can gain a deeper understanding of how your digital marketing methods work together to supercharge your overall strategy.

Here’s to your success,

Earnings Disclaimer: Every effort has been made to accurately represent our programs and the educational value they provide. However, there is no guarantee that you will earn any money using the techniques and ideas in these materials. When we present revenue and sales figures on our website and our other channels, we are showcasing exceptional results, which do not reflect the average experience. You should not rely on any revenue, sales, or earnings information we present as any kind of promise, guarantee, or expectation of any level of success or earnings. 

Your results will be determined by a number of factors over which we have no control, such as your financial condition, experiences, skills, level of effort, education, and changes within the market. Running an online business carries risks, and your use of any information contained on this website is at your own risk. Subject to our Refund Policy, we provide content without any express or implied warranties. By continuing to use our site and access our content, you agree that we are not responsible for any decision you may make regarding any information presented or as a result of purchasing any of our products or services.